What is the best way to cold call Doctor’s offices or small clinics?

Hello there. I run a small RCM/Medical Billing business that specializes in supporting small-sized doctor’s offices and clinics. I’m in the process of improving our marketing plan.

What would be an effective way of cold calling or selling to a doctor’s office where you will be routed through a receptionist? Usually the doctor will be “with a patient”, and must call back later. Thanks for your help with this, fellow entrepreneurs.

EDIT: Please don’t downvote this post, I genuinely need the advice of this forum.

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